A good corporate identity will make your business more recognizable. So that people remember you and come to you again. It will also create additional value for your product.
Razdolye is a large park in the very center of Volgograd. There is a fair, a cafe, and a children's playground in the park working all year round. In winter there is a skating rink and a slope with sleds. Each of the colors of the logo corresponds to a different season.
Corporate style allows to convey correctly the mood of the park: "Razdolie" means wide open spaces, walks, fun and carelessness. Therefore, the basis of the corporate style is the stylized shape of the fields, a direct association with the name of the park.
The basis of the symbol in logo and icons is a memorable regular geometric shape - a pentagon, which became a module for development of the park's graphics.